Reach
1.8M+
Views across our client launches
Trusted by YC companies
Make your launch an internet event.
1.5M+ impressions
3,500 new users
Sold out in 36 hrsYC companiesTrusted byYourRECOrdo
100K+ views01 / 04All-in-OneViewsClient launches1.8M+LaunchLaunchTeam.T–0Launch hour
Real launches. Real revenue.
Real numbers.
Revenue
$1.7M
ARR at SixtyFour in three months, up from $65K
Pipeline
145
Demos booked in a month, up from 40
Conversion
1.2%
Of viewers became users
Clients
Our Cinematic Launches.
All case studies- Ordo — LaunchCase study100K+ viewsLifestyle cinematic launch
- SixtyFour — LaunchCase study
250K+ impressionsCinematic hero, launch weekBacked by - VoiceOS — Launch 1Case study
165.9K viewsCinematic launchBacked by - VoiceOS — Launch 2Case study
117.6K views“JARVIS for your computer”Backed by
Motion graphics
SixtyFour — Atlas catches fake resumesUI motion graphicWatch onClipAbit — Product filmUI motion graphicWatchVoiceOS — ConceptMotion graphic conceptWatchSixtyFour — Launch teaserTeaserWatch onSixtyFour — Product supercutUI motion graphicWatch onSixtyFour — Fake marketplace sellersUI motion graphic · 73.1K viewsWatch onSixtyFour — “You’ve been Sixtyfoured”UI motion graphic · 250K+ viewsWatch onSixtyFour — Atlas, the AI investigatorUI motion graphic · 34.2K viewsWatch onSixtyFour — The $187M deepfake scamUI motion graphicWatch on
Interviews & announcements
SixtyFour — Founders journeyFounder story · 49.7K viewsWatch onSixtyFour — Launch week, Day 4WorkflowsWatch onCasco — Founder interviewCustomer interview for SixtyFourWatchSixtyFour — Launch week, Day 3Company IntelligenceWatch onSixtyFour — Roham walkthroughCase walkthroughWatch onSixtyFour — Launch week, Day 2People Intelligence API · 4.7K viewsWatch on
Ready to launch?Book a callWhat we believe.
- 01
One minute of film can change what millions of people believe.
- 02
A launch is the one day the world is paying attention. It deserves a story, not a feature list.
- 03
AI put a camera in everyone’s hands. Story is what’s left to win on.
- 04
Products don’t need more features on screen. They need a soul people can feel.
- 05
The world still needs creatives. We’re here to prove it, one launch at a time.
Straight from the founders.
01“Super high agency and cool people, highly recommend them.”Ishika Mittal,Co-founder at Ordo · May 27 on X02“Ethan is insanely talented. Took it from script to production in a week.”Kai Brokering,Co-founder at VoiceOS · Apr 3 on X03“Power of single launch post on twitter: sold out Batch 1 in 36 hours, 100K views on launch, featured in major publications (T3, inkl, Digital Trends, Trend Hunter), 90+ email signups, 35+ customers booked founder calls.”Ishika Mittal,Co-founder at Ordo · May 20 on X04“Cracked team from Toronto created this launch video. Huge shoutout to @imethanchoi for pulling this off in literally a week.”VoiceOS,@VoiceOSApp on X
02“Ethan is insanely talented. Took it from script to production in a week.”Kai Brokering,Co-founder at VoiceOS · Apr 3 on X03“Power of single launch post on twitter: sold out Batch 1 in 36 hours, 100K views on launch, featured in major publications (T3, inkl, Digital Trends, Trend Hunter), 90+ email signups, 35+ customers booked founder calls.”Ishika Mittal,Co-founder at Ordo · May 20 on X04“Cracked team from Toronto created this launch video. Huge shoutout to @imethanchoi for pulling this off in literally a week.”VoiceOS,@VoiceOSApp on X
We handle the production and the launch distribution to reach millions.
Learn how we do itProduction
Intake
Script
Shoot
Edit
Distribution
Launch hour
Creator clips
Repost waves
Creators on the ground
Everyone’s timeline
Three ways to take a viral launch.
Receipts
1.8M+ views across client launches
Founder’s Announcement Video
Fixed price
$9K
Available now
Launch boost: +$2.5K
- Timeline
- 14 days or less
Includes
- Consult, script and logistics
- Founder film shot in your office
- Edit, titles and product callouts
- Vertical cutdowns for every platform
- Unlimited revisions
Cinematic Launch Video
+ 150K Reach
Starting at
$21K
Flagship1 spot remaining
- Timeline
- About 8 weeks
- Reach
- Est. 150K views*
Includes
- Consult, script and logistics
- Crewed production, location and permits
- Professional lead actor, hair and makeup
- Edit, VFX and motion design
- Colour grade and sound design
- Behind-the-scenes video
- Unlimited revisions
*30-day estimate from past launches, not a guarantee.
OrderLaunch Campaign
+ 10M Reach
Recommended budget
$50K+
Recommended1 spot remaining
- Timeline
- About 8 weeks
- Reach
- 200K targeted + 10M clipping*
Includes
- Founder’s Announcement with motion graphics
- Cinematic Launch Video with a professional lead actor
- Post-production for both: VFX and motion design
- Full-week launch strategy
- 10M+ views via creator clipping and UGC
- Timed X repost waves
- Unlimited revisions
*30-day targets from past launches, not guarantees.
Order
They told me the world doesn’t need creatives anymore. So I built a studio to prove them wrong.
I’m Ethan, an 18-year-old creative director from Toronto. I grew up obsessed with making videos, and I’ve always believed one minute of film can change what millions of people believe.
In my first year of university, my favourite professor told me the world doesn’t need creatives anymore. I set out to prove it wrong.
From my dorm room, I directed launches for YC-backed VoiceOS, and for Ordo, which sold out in 36 hours. Then I joined SixtyFour in San Francisco, where ARR went from $65K to $1.7M.
Now Vermillion makes launch films that bring life, story and soul to a company. If you’re building something worth telling a story about, I’d be honoured to tell it.
Ethan Choi
Book a callThe things people ask first.
Founders with something worth telling a story about: consumer products, AI tools, apps and hardware. If you’re launching, raising or announcing, and you want people to feel something about it, we should talk.
Fourteen days or less for a Founder’s Announcement Video, about eight weeks for a Cinematic Launch Video or a full Launch Campaign. Need it sooner? Ask about the rush add-on.
We don’t post and pray. Disclosed creator partners, creator clipping and a launch-hour playbook put the film in front of the right people in the first hour. No bought engagement, ever. See how it works.
You do. Every asset we shoot is yours to keep and reuse, permanently.
One intake document answered once, and a single decision-maker. After that we take it off your desk.
Book a call. Twenty minutes. Bring the product, the date, and what you want people to be saying about it.
